The brand Perrier was founded in 1898 by Louis-Eugène Perrier on a plain in Southern France known as the Les Bouillens, named for the naturally occurring carbonated mineral water spring that was found there. Perrier devoted himself to bottling the phenomenon and he teamed up with St John Harmsworth, and Englishman who helped market the product in Britain and its colonies where it first took off. Today it is one of the most recognizable sparkling water brands. The renowned graphic artist Bernard Villemot created a number of advertisements for the brand in the 1970s and early 1980s. This vintage Villemot poster was designed in 1980.
This is an Original Vintage Poster; it is not a reproduction. This poster is conservation mounted, linen backed, and in excellent condition.
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