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Biscotines Union by Leonetto Cappiello - Original Vintage Poster c1920

Biscotines Union

Regular price
$1,300
Sale price
$1,300
C1920
39" x 55" - 99cm x 140cm
4303

Biscotines Union is a c.1920 French advertisement by Leonetto Cappiello for the Biscotines Union Company, which manufactured cookies. Bicontines Union began production in 1892 as a bakery under the belief of offering their goods to customers at competitive pricing. Biscotines Union had won medals for their cookies at both the Liege, Belgium World's Fair of 1905 and at Milan, Italy in 1906. In 1920, they transitioned from bread production to focus on manufacturing biscuits, as per this advertisement. Here we see a chef so enamored by his own confection creation that he is joyfully partaking in a snack. The image of the oversized biscuit is perfect to covey the "Big on Taste" concept to the viewer. Biscotines Union existed as a company as late as 1993, after being purchased by the Leroux Group.

Leonetto Cappiello (1875-1942) designed many great posters during his long career. His innovative style featured oversized central figures in disproportion and usually against a dark background. This poster typifies that style. To learn more about the career of Cappiello, please follow this link: https://postergroup.com/blogs/the-ross-art-group-blog/for-the-love-of-cappiello

This is an Original Vintage Poster. It is not a reproduction. This poster is conservation mounted, linen backed and in excellent condition. We guarantee the authenticity of all of our posters.

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