Pop Art at Its Finest: Andy Warhol's "Paramount" Print
We are proud to present in our gallery yet another wonderful original work by Andy Warhol.
"Paramount", as the above screen print is titled, was done in 1985 as part of a suite of prints.
The "Ads" Suite were a series of ten screen prints borrowing from classic advertising imagery. All ten were done in an edition of 190, and all serve as important pieces of both the Pop Art Movement as well as critical commentary on the commercialization of the American culture.
Here's a wonderful description of the image itself:
Originally created by the founder and president of Paramount studios W.W. Hodkinson, this iconic ad with its distinctly pyramidal mountain shape has been the company's logo since its inception. Warhol appropriately depicts the snow -capped mountaintop in white, causing the image to pop out towards the viewer. Warhol's skillful ability to manipulate color is exemplified in this work, as the text and mountain almost appear to pop out three dimensionally in a manner reminiscent of animated film. Like the Paramount company advertising its films, Warhol's Ad series serves as a form of advertisement for Warhol's artwork, blatantly acknowledging the commercial nature of American society and urging consumers to continue buying iconic imagery that will forever proposition them with a new and exciting product.
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In perfect condition and hand signed and numbered by Andy Warhol in pencil, "Paramount" is the perfect collector's item.