Tous Boivent de la Biere Mosellane - White

This bold and engaging poster celebrates regional pride and conviviality through a strikingly graphic composition. Four stylized figures gather around a central barrel, raising glasses of beer in a shared toast. Dolléret’s clean lines and playful geometry transform a communal moment into a powerful emblem of local identity.Created to promote Mosellane beer, the poster emphasizes its roots and authenticity with the declaration that it is made by and for the people of Moselle. The imagery reflects themes of craftsmanship, agriculture, and shared enjoyment, aligning the product with regional tradition and collective pride. The clarity of the design and the confident typography exemplify mid-twentieth-century French advertising at its most effective, delivering a message that is both memorable and celebratory.Édouard Dolléret (1903–1984) was a French graphic artist and poster designer known for his modernist approach and strong sense of composition. Active in the postwar period, he produced a range of advertising and promotional works distinguished by their stylization, clarity, and expressive use of color. His posters often balanced humor and symbolism, making them accessible while retaining a strong graphic identity.This is an Original Vintage Poster, it is not a reproduction. This poster is conservation mounted, linen backed and in excellent condition. We guarantee the authenticity of all our posters.