Here's How To Head Off Runaway Prices

This striking American World War II poster was issued by the Office of Economic Stabilization to encourage citizens on the home front to curb inflation and preserve economic stability during wartime. The design features a smiling housewife holding a bag of groceries, symbolizing everyday Americans whose cooperation was essential to maintaining steady prices amidst rationing and shortages. The bold headline instructs viewers on “How to Head Off Runaway Prices,” while the bottom text lists a seven-step plan for responsible consumer behavior, framed under the patriotic call for “VICTORY.”The seven keys—ranging from buying War Bonds, paying taxes, and reducing debts, to following ration rules and price ceilings—captured the essence of shared sacrifice on the home front. Posters like this reminded citizens that their discipline in shopping and spending habits was as critical to victory as the efforts of soldiers overseas.The poster reflects the U.S. government’s broader campaign to manage inflation during wartime, particularly through the Office of Price Administration’s rationing and price control programs. Everyday households were asked to make conscious choices, underscoring the message that controlling inflation was a patriotic duty.This is an Original Vintage Poster, it is not a reproduction. This poster is conservation mounted, linen backed and in excellent condition. We guarantee the authenticity of all our posters.