Maitres De L'Affiche - Pl 10 Salon Des Cent

Maîtres de l'Affiche (Masters of the Poster) refers to 256 color lithographic plates used to create an art publication during the Belle Époque in Paris, France. The collection, reproduced from the original works of ninety-seven artists in a smaller 11 x 15 inch format, was put together by Jules Chéret, the father of poster art and distributed between 1895 and 1900. The varied selection of prints were sold in packages of four and delivered monthly to subscribers. Designed for a subscription audience it showcased the most influential posters of the era in a collectible small format.

In this image, the artist Georges de Feure (1868 – 1943) uses Art Nouveau design elements to promote Salon des Cent. Salon des Cent was an art exhibition in Paris that sold color posters, prints and reproductions of artwork to the general public at reasonable prices. It was established in 1894 (the year of this print) by Léon Deschamps, founder of La Plume ("The Pen"), an important magazine of the day. The salon held exhibitions until 1900, and many of the posters advertising Salon des Cent exhibitions have themselves become collectors' items.

This is an original vintage poster, not a reproduction. This poster is on heavyweight paper, and is in excellent condition. We guarantee the authenticity of all of our posters.