Skip to product information
1 of 1

The President Says...Save Food Don't Waste It

The President Says...Save Food Don't Waste It

ID# 13786
Adolph Treidler
1918
19" x 29.5"
(48cm x 75cm)
Regular price ¥57,500 JPY
Regular price Sale price ¥57,500 JPY
Sale Sold out
Shipping calculated at checkout.

During World War I, posters were an essential way to get information out to the general population. This Original Vintage Poster was designed by Adolph Treidler in 1918 for the U.S. Food Administration. Highlighted below a portrait of President Wilson is an excerpt of a speech he made on November 11, 1918 in front of Congress to announce the end of WWI. As part of the armistice agreement, America would provide food to Holland, Switzerland, Russia, and Germany to prevent rioting and starvation.

In 1917, President Woodrow Wilson created the U.S. Food Administration which operated offices in each state. The Administration was created to conserve and supply the distribution of food during the war, facilitate transport of food, and retain governmental authority over food through voluntary agreements. There were multiple efforts made during the war to conserve food. The USFA's first director was Herbert Hoover. It was he who coined the phrase that "Food will win the war". With the support of the Council of Defense and other government organizations, he encouraged homeowners to sign pledges testifying to their efforts to conserve food. This resulted in 'Meatless Mondays', 'Porkless Saturdays' and so forth. The Food Administration prevailed by combining patriotism and advertising; they so even went so far as to create their own advertising division.

The artist of the poster, Adolph Treidler (1886 - 1981), studied painting and drawing at the Henri School of Art in New York City. He created various posters for different governmental organizations during WWI, focusing in Liberty Loans posters and manufacturing efforts, particularly of women working in munitions plants. Treidler also worked on posters during WWII, as well as designing for magazines and advertisement. Treidler portrayed Bermuda as a calming and inviting destination in the series of 1950's posters he created.

This is an Original Vintage Poster; it is not a reproduction. This poster is conservation mounted, linen backed, and in excellent condition. We guarantee the authenticity of all of our posters.

Shipping Info

We ship internationally and insure all deliveries. Learn about our methods for shipping & more.

FAQs

See answers to our most common questions, here

Looking to Sell?

We are always interested in acquiring special pieces. Let's get in touch!

View full details
Orangina Vintage Posters

What Does 'Original' Mean?

We only deal in original vintage posters, never reproductions. This means that every poster is from the original print run, in the year listed in the description. Everything we sell comes with an individually signed certificate of authenticity, which we fully guarantee.

Learn More
  • If there's anything you want to know about posters, vintage or more modern, there's nothing Mr Ross doesn't know. His open and friendly manner helps one to choose the most suitable material whether for decoration, investment or whatever... I can't recommend him highly enough.

    - Simon

  • Just wanted to say thanks for the poster. You sent it on Thursday and it was delivered the following Monday (nearly quicker than it took us to get home) to our house in Perth, Australia. We have just had it framed. We love it; it goes perfectly with the room.

    - Kasia & David

  • The Ross Gallery has the best selection of vintage posters I have ever seen. Seriously, if you are in the market, they are the people. And, they know everything there is to know about the posters' provenance.

    - James