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Del Monte Roundup - Blue Shirt

Del Monte Roundup - Blue Shirt

ID# 10024
Anonymous
C1965
24.75" x 34.75"
(63cm x 88cm)
Regular price $469.00 SGD
Regular price Sale price $469.00 SGD
Sale Sold out
Shipping calculated at checkout.

Del Monte Roundup Blue Shirt is part of a c. 1965 advertising campaign for Del Monte Foods. Del Monte Foods is a California based company founded in 1886 that specializes in processed and canned fruit and vegetables. These western themed posters all feature the "Del Monte Round-Up" text and portray cowboy and rancher themes. The poster series is beautifully painted in the traditional illustrative style.

This complete series was used in supermarkets around the United States to advertise the canning company's "Round-Up" Campaign. Starting in the 1940's and appearing biannually, Del Monte took advantage of the popular iconographies of cowboys and the West to encourage customers to 'round-up' on canned peaches and veggies. This usually accompanied a sale on the goods; further encouragement for customers to buy in bulk.

Please visit our other Del Monte Posters: https://postergroup.com/category_search.asp?keyword=del+monte

This is an Original Vintage Poster; it is not a reproduction. This poster is conservation mounted, linen backed, and in excellent condition.
We guarantee the authenticity of all of our posters.

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Orangina Vintage Posters

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We only deal in original vintage posters, never reproductions. This means that every poster is from the original print run, in the year listed in the description. Everything we sell comes with an individually signed certificate of authenticity, which we fully guarantee.

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