This is a classic text poster for the delicious cookie brand, Lefevre Utile (known more commonly by its nickname 'Lu Lu'). Their most popular cookie is their 'petit-beurre' variety, advertised here.
Lefèvre-Utile was founded in 1846 in Nantes, France by Jean-Romain Lefèvre and his wife Pauline-Isabelle Utile. Alphons Mucha was the first to use the initials "LU" for the brand, which went on to become how people refer to the brand. By 1910, the LU factory in Nantes produced more than 6,000 tons of biscuits per year and employed 1,200 workers. The brand still exists today and can be found in many countries.
This is an Original Vintage Poster. It is not a reproduction. This poster is conservation mounted, linen backed and in excellent condition. We guarantee the authenticity of all of our posters.
