Qantas - Japan Rooster Pagoda

Qantas Airways (Queensland and Northern Territory Aerial Services) is the most popular airline in Australia, nicknamed The Flying Kangaroo. Founded in 1920, it is the third oldest airline in the world after KLM and Avianca. In 1935 Qantas operated its first overseas passenger flight from Brisbane to Singapore, a four-day trip. Today, Qantas flies to 20 domestic destinations and 21 international destinations in 14 countries across Africa, the Americas, Asia and Europe.
This poster was designed by Harry Rogers (1929-2012), Australian poster artist and graphic designer who worked for Qantas from the early 1950s through to 1985. He moved to California in 1953 to study Animation at UCLA; his love of animation is reflected in his poster designs. As a freelance artist he worked for different companies, such as Coca Cola and Colgate, but Qantas became his main client. He created a different ‘look’ for each series by using different techniques: cut outs, collage and geometric shapes. Rogers also designed a font called cyclone, which Qantas used from 1970 to 1984 in all of their branding.
The rooster is an important element in Japanese mythology and Shinto religion. The rooster is usually associated with the sun and solar Japanese deities, which makes it the perfect image for a poster promoting Japan, the Land of the Rising Sun. Rogers has chosen to represent the animal in a very cartoonish way, clearly because of his taste for animation. The very proud and colorful rooster contrast perfectly with the mild yellow background.
This is an Original Vintage Poster; it is not a reproduction. This poster is conservation mounted, linen backed, and in excellent condition. We guarantee the authenticity of all of our posters.